Audit & Critique
An outside read on what you have shipped, scored against the public canon, with a prioritised plan.
- From
- $4,500
- Timeline
- 2 weeks for a focused audit
- Engagements
- 3
The canon on this site is not marketing material — it is our working standard, and we will apply it to your product line by line. You get an honest, specific assessment of what is working, what is not, and what to fix in what order.
It is deliberately the cheapest thing we sell, because it is often the thing that shows a bigger engagement is not necessary yet.
Fig. 07Deliverables
- 01Full assessment against all ten disciplines in the canon
- 02Annotated screen-by-screen review with specific, actionable notes
- 03Accessibility audit to WCAG 2.2 AA, tested with assistive technology
- 04Performance profile on real mid-range hardware
- 05Prioritised remediation plan, scored by impact against effort
- 06A ninety-minute walkthrough with your team, recorded
01
Scope
We agree the surfaces under review and what a good outcome would change for you.
02
Review
Discipline by discipline against the canon, with assistive technology and throttled hardware in the loop.
03
Prioritise
Findings scored by user impact against implementation effort, so the list is a plan rather than a pile.
04
Walk through
Ninety minutes with your team, recorded, so the reasoning outlives the document.
One surface or flow
Focused audit
A single product area or marketing site reviewed in depth. Turnaround in about two weeks.
From $4,500
Product plus marketing
Full audit
The whole surface area across all ten disciplines, with a prioritised remediation roadmap.
From $11,000
Quarterly
Standing review
A recurring outside read as the product changes, tracking movement against the last review.
From $3,500 / quarter
Timeline — 2 weeks for a focused audit; 3–4 weeks for a full one.
A good fit for
- Teams who suspect something is off but cannot name it
- Pre-launch confidence checks with time left to act
- Making an internal case for design investment with outside evidence
Not a fit for
- Teams looking for validation rather than findings
- Situations where nobody has capacity to act on the result
- Using an external review to settle an internal disagreement by proxy
The principles this work is held to.
Published in full, so you can check the work against them yourself.
Will you tell us things we do not want to hear?
That is the product. We will be specific rather than harsh, but we will not soften a finding to keep the room comfortable.
Do we have to hire you to fix it?
No, and often you should not. The plan is written to be executed by your own team, and we will say plainly when that is the right call.
Can the audit go toward a larger engagement?
Yes. If you commission a project within ninety days, the audit fee comes off it.
Next service
01 — Motion & Video
Tell us about the audit & critique work.
A short brief is enough. We reply within two working days, and we will tell you honestly if a different service — or no project at all — would serve you better.